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HGAT DESIGN : A Creative Chamber for wander – where nomad spirit wonder. 

Founded by Agathe Serra in Shanghai in 2015, HGAT DESIGN is a multi-disciplinary tank crafting brand identities, product design, design for print and capture visual imagery through Branding Strategy. We look for design solutions that are memorable, timeless, deliver results and communicate with high-speed efficiency.

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SCOPE OF SERVICES

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BRANDING

We like to look at our Customers’ products and services from different angles and perspectives. Company values and its DNA are similarly important factors we work around. We are able to intervene at every step of the Marketing Mix and provide you with creative solutions to optimize your strategy in order for you to maximize your results! An effective brand strategy gives you a major edge in increasingly competitive markets. But what exactly does “branding” mean? Simply put, your brand is your promise to your customer. It tells them what they can expect from your products and services, and it differentiates your offering from that of your competitors. Your brand is derived from what you are, what you want to be and what people perceive you to be.

Branding definition : The marketing practice of creating a name, symbol or design that identifies and differentiates a brand from other brands.

GRAPHIC DESIGN

Graphic designers create and combine symbols, images and text to form visual representations of ideas and messages. They use typography, visual arts and page layout techniques to create visual compositions. Common uses of graphic design include corporate design (logos and branding), editorial design (magazines, newspapers and books), wayfinding or environmental design, advertising, web design, communication design, product packaging and signage.

PACKAGING

We plan and fashion the complete form and structure of your product’s packaging, developing the best packaging system by careful evaluation of product, market competition, and consistency of a product line.

PRODUCT DESIGN | ARTWORK & SIGNAGE

Partner with : THE TEXTURE GROUP  [ WEBSITE ] 

We are able to design products to enhance your brand identity and optimize your brand visibility. We can develop a range of items tailor made to your project: signage, counter, decorative elements such as lamps, wall papers, interior design accessories, and other miscellaneous accessories.

It’s no secret that we have a passion for neon. Designed right, it’s a nostalgic medium with futuristic appeal. Logos come to life; signage grows a personality, and art objects interact with their surrounding space via the play of light and shade. In creating a piece, design concepts are balanced with the aesthetics of the space where it will live. Each of our design is one-of-a-kind, and is designed, assembled, and installed with merciless attention to detail. With an eye for light, depth, and texture, a feel for motion and the flow of people and experience, we bring spaces to life. From large outdoor music festivals to cozyback-alley lounges to popup concept stores, our work is based on the intersection of practical function and unique, surprising form. We work hand-in-hand, head-to-head, and heart-to-heart with our clients to realize dream environments.

PHOTOGRAPHY

We collaborate with photographers with a sharp and unique eye that provides high quality, original and beautiful pictures. Close ups of amazing meals, F&B photo shoots, engineering & machinery catalogues, traditional Chinese pictures, fashion brands, creative photography . We cover every angle, in your place or in a studio space.

WEBSITE & APPLICATION 

We provide comprehensive web design and development solutions partnering with the best freelancer.

including : market and competitors analysis / interactive tools ( 360 panoramas, flash games and banners, multimedia presentation, …) / custom, online and desktop, content management systems (cms) / e-commerce solutions / mobile app development.

Our services come with guarantee of: eye catching, memorable and functional design / latest web standards, technologies and trends / efficient and reliable programming / cross-browser compatibility / customer services and after-sale maintenance

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